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Symbiosis Institute of Business Management- Hyderabad

Research Publications – 2021

Sl.No. Title of Research Paper Journal Name Indexed in  Name of the Authors Month
1 Literature review on brand building through augmented reality International Journal of Modern Agriculture Web of Science (ESCI) Dr. Saradhi Kumar Gonela , Sravanthi P V L 1
2 Chandra Shekhar Azad Bhavan’s Journal Google Scholar Dr. A Jaganmohan Reddy  2
3 Evolution of management in the information technology domain to incremental and tangible outcome-based mode: accelerated by the positive influence of covid-19 International Journal of Modern Agriculture Web of Science (ESCI) Dr. Ravi Kumar Jain , Abhishek Kumar Preetam  2
4 Enabling the management evolution in information technology domain: analyzing the incremental and tangible management by outcome (it mbo) International Journal of Modern Agriculture Web of Science (ESCI) Dr. Ravi Kumar Jain , Abhishek Kumar Preetam 2
5 Content analysis of vision, mission and value statements in  Indian financial services sector International Journal of Modern Agriculture Web of Science (ESCI),  Dr. Tanmoy De, Dr. Ravi Kumar Jain, Dr. Ramkrishna Uttamrao Dikkatwar 3
6 Motivational levels of healthcare professionals in India during covid-19 outbreak International Journal of Modern Agriculture Web of Science (ESCI),  Ellora Gogai , Dr. A Jaganmohan Reddy, Dr. Ridhi Rani 3
7 Firm level impact of FDI: Empirical evidence from Indian Automobile Industry International Journal of Modern Agriculture Web of Science (ESCI) Dr. Saradhi Kumar Gonela , Sudesh NS, S V Satyanarayana 3
8 Can CSR activities by Indian companies build the brand? International Journal of Modern Agriculture Web of Science (ESCI) Dr. Satya Prasad V K, Tanvi Jain  3
9 Consumption pattern of OTT platforms in India International Journal of Modern Agriculture Web of Science (ESCI) Dr. Satya Prasad V K, Sumitra Saha  3
10 Bibliographic review of CRM adoption and practices in different sectors across geographies International Journal of Modern Agriculture Web of Science (ESCI) Akanksha Verma , Dr. Tanmoy De , Dr. Ramkrishna Uttamrao Dikkatwar 3
11 Thematic representation of mission statements- is it different for Indian and global pharmaceutical companies? International Journal of Modern Agriculture Web of Science (ESCI) Dr. Ramkrishna Uttamrao Dikkatwar , Dr. Tanmoy De 3
12 Explaining mutual fund expenses & fund performance differences between direct funds and regular (broker sold) funds in India through structural equation modeling International Journal of Modern Agriculture Web of Science (ESCI) Dr. Ramkrishna Uttamrao Dikkatwar , Dr. Rajkumar D Pillay, Dr. Tanmoy De 3
13 Bibliometric analysis of research on digital marketing from 2010-20 International Journal of Modern Agriculture Web of Science (ESCI) Akanksha Verma, Dr. Ramkrishna Uttamrao Dikkatwar, Dr. Tanmoy De 3
14 Influencer marketing – a new virtual frontier International Journal of Modern Agriculture Web of Science (ESCI) Sriya Kota, Dr. Tanmoy De  3
15 New paradigm of branding in social media - a Bibliometric analysis International Journal of Modern Agriculture Web of Science (ESCI) Swayam Avasthi, Dr. Tanmoy De , Dr. Ramkrishna Uttamrao Dikkatwar 3
16 How the 2010s have shaped the bricks mutual fund industries? – country perspectives International Journal of Modern Agriculture Web of Science (ESCI) Aman Grade, Dr. Tanmoy De , Dr. Ramkrishna Uttamrao Dikkatwar 3
17 An Inquiry into the Persistence of Turn-of-the-Month Effect on Stock Markets in India: Insights and Perspectives on a Seasonal Anomaly Business Perspectives and Research Scopus Meher Shiva Tadepalli
Ravi Kumar Jain
Bhimaraya Metri
4
18 Off-grid Solar energy systems adoption or usage - A Bibliometric Study using the Bibliometric R tool Library Philosophy & Practice Scopus Dr. V.K. Satyaprasad
Mr. Amarthya Ghosh
5
19 An Inquiry into the Persistence of Holiday Effect on Stock Markets in India: Insights and Perspectives on a Seasonal Anomaly FIIB Business Review Scopus Meher Shiva Tadepalli
Ravi Kumar Jain
Bhimaraya Metri
6
20 Integrating Brand Communication and Brand Equity: A systematic Review from 2000-2020 Journal of Content, Community and Communication Scopus Dr. De, Tanmoy., Verma, A. 6
21 Online Word of Mouth in Hospitality and Tourism - A Review of Research from 2008 to 2020 Journal of Hospitality Application and Research ABDC, ProQuest, i-scholar database, EBSCO, CABI, Indian Citation Index (ICI) Manju Meenakshy,
Dr.Shyamsunder Chitta,
Mallika Srivastava
7
22 A systematic review of Burnout studies from the Hospitality literature Journal of Hospitality Marketing and Management Scopus, Web of Science Dr. Shyamsunder Chitta, Madhura Ayachit,  8
23 Australian Identity and Cricket (A): Building the Winning Culture Journals Management Case Folio - IUP Publications - Dr. Saradhi Kumar Gonela, Sudesh NS  12